Archive for May, 2009
Industry Buzzwords: Chris Breaks Them Down
We all use them. Industry buzzwords, such as utility, engaging, viral and out-of-the-box, among others, litter the digital marketing landscape.
Last night, to kick-off appssavvy’s presentation at the iMedia Agency Summit in Austin, Texas Founder and CEO Chris Cunningham, broke down these industry buzzwords in a humorous, tongue-in-cheek fashion. Enjoy and we hope this video has [...]
Should Your Branded Apps Be Toys or Tools?
This week, Tom Martin, president of Zehnder Communications, wrote a solid piece for Advertising Age entitled: Should Your Branded Apps Be Toys or Tools?
Tom makes some great points, but I also wanted to make one of my own. It’s also important to note, and Tom indirectly discusses this with the example of the Yelp iPhone [...]
New Partnerships
Today, we announced new partnerships with six of the leading developers and publishers in the social media application space.
The partnerships include: Circle of Moms, the fastest-growing community for moms on the Internet; LivingSocial, the creator of the most popular application (Pick Your Five) on Facebook; Zynga, the #1 social gaming company; Serious Business and its [...]
appssavvy Named AlwaysOn Top 100 Private Company
Today, AlwaysOn, the insider’s network covering the business of innovation, honored appssavvy for the second time in 2009. We’re thrilled by AlwaysOn’s recognition of our work to connect social media application developers and publishers with leading brands and agencies.
Today’s AlwaysOn East 100 Top Private Companies List identifies the most promising, innovation-driven and growth-oriented private companies [...]
