Archive for February, 2009
VentureBeat Guest Column
Earlier this year I blogged (Annual Update) about taking a look back at appssavvy’s first year of business, while at the same time looking forward. That annual letter was sent to Eric Eldon at VentureBeat. Several items caught his attention and he asked me to write a guest column.
The piece I wrote was published today. [...]
The New World of Apps-Only Advertising
Today, Advertising Age recapped my presentation at the AlwaysOn OnMedia NYC conference earlier this month. View the video below or check it out at: The New World of Apps-Only Advertising.
Chris Cunningham
Founder and CEO
Facebook Ads Testing
Last week Facebook announced testing Facebook ads on developer and publisher pages, specifically the canvas pages which are “owned and controlled” by the developer or publisher of social media applications. Facebook’s focus from the start has been serving ads on the profile page, newsfeeds, branded fan pages and sponsorships, but to date, they have not [...]
Developers: Advertising is Your Friend
While attending the MySpace devJam hosted by Offerpal Media earlier this month in San Francisco, I was a bit taken back at how quickly advertising was dismissed, or at least downplayed, as a legitimate revenue driver for social media applications.
While I understand that the agenda may have been skewed by the event’s agenda, I hope [...]
iMedia Brand Summit: Observations and Thoughts
As mentioned in an earlier post, I’m also blogging now and again over at iMedia’s blog. This evening I posted an entry entitled: Brand Summit Day 2: Observations and Thoughts.
Look forward to thoughts.
Chris Cunningahm
Founder and CEO
Do’s and don’ts: Measuring social media
DMNews recently approached me about contributing a few thoughts about social media and measurement. I jumped at the chance and you can read the piece: Dos and don’ts: Measuring social media today.
Enjoy and I’ll look forward to your thoughts and questions.
Chris Cunningham
Founder and CEO
